You may have heard of an enterprise called Apple. You know, they have Macs and iphones and ipads and ibooks. Oh, wait, make that e-books.
Forbes.com has an interesting article on where Apple’s online e-book-store gets most of its titles:
As the CEO of Smashwords, a 14-person company in Los Gatos, Calif., Coker gives authors free self-publishing software that converts Word documents into
e-book files—and lets them set the price. Through distribution partnerships those e-books line the shelves of digital bookstores run by Apple, Barnes &Noble, Sony and Kobo. No deal yet with Amazon.
Smashwords publishes 127,000 titles by 44,000 writers, each of whom collects at least 60% of royalties—four times the amount offered by traditional publishers. The company takes a 10% cut of the proceeds from partner sales and 15% (after credit card fees) from books sold through its own website.
If you want to read the full story, please follow this link to the Forbes website.